Who We Are
About US
Founded in 1995, Playford Performance Group Inc. is a premier Leadership Development firm. We specialize in empowering leaders across various industries to elevate their skills realize their potential and sustain exceptional performance.
Our approach combines innovative programs, facilitation, and personalized coaching, focusing on immediate improvement and long-term transformation. We inspire leaders to embrace learning, foster resilience, and act decisively to drive exceptional performance outcomes.
At Playford Performance Group, we are committed to guiding leaders on their journey to becoming visionary forces within their organizations.
Not everyone can readily tell a story of a leader that has inspired them, and we want to change that. Supporting others to recognize the behaviours and actions that inspire and how to embody them we can make sure that leaders not only have that story at the ready but become that inspiration for others.
Our Values
In all we do, we commit to live and operate by our core values of Wellness, Fairness, Courage, Integrity and Curiosity.
Wellness:
We serve the mental, physical and emotional wellness of people; we focus on cultivating learning, strength and resilience in ourselves, our communities and all those we serve.
Fairness:
We are inclusive, impartial and honest, delivering just treatment without bias, favouritism or discrimination; honouring each person's unique circumstances, needs and lived experiences.
Courage:
With humility and assertiveness we face fear and discomfort head on, making difficult decisions and taking action in pursuit of growth, learning, performance and change.
Integrity:
We are accountable and honest. delivering value and generating results with consistent and uncompromising adherence to strong morals and ethics, taking right action for right action's sake.
Curiosity:
We are inquisitive, playful, open to learn, ready, willing and able to poke around and figure something out, acting in pursuit of "how is better possible?".
MEET OUr TEAM
James Playford, CEC, ACC
CEO
James is an experienced senior leader and executive coach specializing in change leadership, operational effectiveness, strategic planning, culture, and leadership development. James is a trusted advisor and MacKay CEO Forum Chair.
Mélyssa Tremblay
Branding and Operations
Mélyssa is a coach and creative leader who drives clear communication, smooth operations, and sharp branding at PPG. She blends her coaching skills with branding expertise to bring both the details and big picture together beautifully.